Pitch email template
A structure for a pitch email that leads with the idea and keeps the logistics clear.
Pitch email
Subject: Pitch: [Working title of the story] Hi [Editor's name], [One-sentence hook — the headline version of the story.] [Two or three sentences on what the piece actually covers, why it matters, and why now.] I'd report this by [how you'll report it — interviews, documents, data, first-hand access]. I can file [approximate length, e.g. 1,200 words] by [filing date]. About me: I'm a [your discipline, e.g. freelance journalist] based in [your location]. Recent work: [clip title and link], [clip title and link]. Let me know if this is of interest, or if a different angle would suit better. Thanks, [Your name] [Your phone number or website]
Related guide: A pitch editors will actually read